I think the answer to the problem of finding info and sending a consistent message is having a legitimate website. I see there exists
this page which is some pretty hilarious text, but not much of a site! Who set that up?
It's a lot of work, but I think that would be really helpful. Maybe I am volunteering for this - keep track of what's going on and post it on the site, pure info no BS.
What do you guys think, I would do that if we think it would help. Check this out, this is a pretty good example:
Northwest FJ Cruiser Club - Trail Run Schedules