"FJ Cruiser" instead of "Land Cruiser" lingering regrets?

chango · 12-28-2007, 04:18 PM

I know this was a big issue when the FJ came out (at least for me) but does anyone still wish the FJ retained the "Landcruiser" name? I still want it and hope in vain that Toyota will see the light and put the "land" back in the name.

Also, I'm looking for a support group of folks that just can't let this issue go

gascolator · 12-28-2007, 05:01 PM

The 'Landcruiser' name, like others applied to very nice, utilitarian
vehicles, has migrated away from the latter and now and forever will
be synonymous with bloated, gigantic, over-priced luxury monstrosities
whose only use is as status symbols for bleached-blonde soccer moms
and trophy wives.

Let it go. (It was a ripoff of 'Land Rover' anyway.)

PhilC64 · 12-28-2007, 06:12 PM

If it makes you feel better you can add a few emblems on it.40 Series Emblems

Then if you really want to feel better about its Landcruiser heritage Landcruiser Heritage Minisite and scroll through the timeline. You'll notice the FJ C is featured as part of the Land Cruiser Heritage.

**Crotalus** · 12-28-2007, 06:22 PM

I don't care what it's called, I love this truck!

Itanius · 12-28-2007, 06:35 PM

I don't see Toyota ever dropping the existing Land Cruiser to rename the FJ; that would be a terribly marketing move. The way it is now, they're cornering 2 namesakes at the same time.

pokerDawg · 12-28-2007, 06:38 PM

They could've called it the 4Runner Sport or Landcruiser Sport to join the glorious ranks of Montero Sport or Isuzu Rodeo Sport.

I think they made the right choice.

gericurl76 · 12-28-2007, 07:09 PM

I was just reading in a marketing book today. "Sometimes a brand is dying and cannot be saved. The best remedy is euthinasia." I think it was a smart move on Toyota's part not to associate the FJ with the current beastly land cruiser. Also it communicates a company moving forward, not constantly looking back.

pokerDawg · 12-28-2007, 07:13 PM

Quote:

gericurl76 previously said:

Also it communicates a company moving forward, not constantly looking back.

And that's why the FJC is not based on a retro design!

I'm just messing with ya'll

chango · 12-31-2007, 09:28 AM

To me, the name "landcruiser" makes me think of FJ 40s and LC 70s, not the pampered beast that currently has the name here in the US. I still don't like the name "FJ Cruiser" though, they should have done something a la "Landcruiser Prado" like "Landcruiser Kalahari" or "Landcruiser Amazon" or some other cool name. Try as I might I can't let it go

FJ Tex · 12-31-2007, 02:07 PM

FJ Cruiser is an OK name. i remember at first i wish it had an LC badge on it but now, at this point... i wish it was JUST FJ. i think the only way the word 'cruiser' dosent sound gay is if the word 'land' is in front. otherwise it reminds me of a PT cruiser or like... some battery powered scooter for old people.

just my .02